The urgent care industry’s most exclusive strategic forum — where 100 of the nation’s top clinical and executive leaders shape the future of the industry.
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Who's in the Room
Direct Access Networking, Year-Round
Sponsorship Tiers

Why The Assembly Is Different

This isn’t a convention floor. There are no badge scanners. No crowded exhibit halls.
 
The Assembly is an invitation-only, two-day think tank where approximately 100 senior decision-makers — CMOs, CEOs, and clinical leaders from the largest urgent care organizations in the country — come together to solve the industry’s most pressing challenges.
 
As a sponsor, you don’t just attend. You participate. You sit alongside these leaders, contribute to the conversation, and position your company as a strategic partner — not a vendor.

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Who’s In the Room

Clinical Advisory Group ~50–60 Chief Medical Officers and senior clinical leaders from organizations operating 30+ centers

Delegates Council ~15–20 CEOs and senior executives representing urgent care organizations across the U.S.

Attendee snapshot:
  • C-suite and VP-level decision makers
  • Leaders from the nation’s largest Urgent Care organizations
  • Representing thousands of centers and millions of patient visits annually

Urgent Cares representing national coverage are in attendance.*

*Not a complete list of participating Urgent Care organizations

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Conversations That Will Shape Urgent Care

Sponsors gain direct access to working discussions on the topics that matter most to the industry — and to your business.

Clinical Advisory Group Topics:

  • Establishment of quality clinical metrics
  • Creating a more concise onboarding process
  • Utilization of AI to increase productivity
  • Antibiotic stewardship and addressing overprescribing
  • Treatment protocols for infectious disease

  • Improving x-ray interpretation

Delegates Council Topics:

  • Creating grassroots advocacy strategies at federal, state, and local levels
  • Developing educational materials for elected officials
  • Increasing state-level recognition for urgent care
  • Using storytelling to advance the advocacy agenda
The Urgent Care Association’s Assembly is a uniquely intimate gathering of industry innovators, uniting clinical and management leaders and industry partners who have been coming together for nearly ten years. It’s an invaluable forum for meaningful networking, candid discussion of the challenges facing urgent care, and collaborative problem‑solving that drives our specialty forward. The insights shared here directly shape UCA and CUCM initiatives and influence the future of Urgentology itself. As a former Chair, I know firsthand how essential this group is—this is where thought leaders come together to define what’s next for Urgent Care.
Tracey Davidoff, MD, FCUCMStaff Physician at BayCare Urgent Care

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Year-Round Engagement

Join a Workgroup. Lead the Conversation All Year.

Your sponsorship includes the opportunity to choose a Clinical Advisory Group or Delegates Council workgroup aligned to your company’s expertise.

These aren’t passive committees. They are true collaborations where your team can:

  • Highlight your expertise on the topics that matter to your customers
  • Position your company as a subject matter expert and strategic business partner
  • Stay connected year-round — workgroups meet throughout the year to continue the work that begins at The Assembly

This is the kind of access and influence that doesn’t exist at any other industry event.

The Experience

The Assembly takes place at the Salamander Hotel in Washington, DC — an intimate setting designed to foster real conversation and meaningful connection.

Sample Agenda

Day One: Arrival and interactive networking Welcome Activity

Day Two: Concurrent sessions for CAG and DC, concluding with the Solutions.Showcase, a networking reception

Day Three: Wrap-up sessions for CAG and DC, and sign-up for ad-hoc working committees (sponsors are welcome to join a committee)

 
Every meal, every break, and every evening event is shared — giving sponsors natural, unhurried access to every attendee.
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Choose the Level of Access That Fits Your Goals

Premier

Assembly Sponsorship
$ 50,000
  • 3, Invitations to attend
  • Tabletop display at event reception
  • Access to all networking opportunities during event
  • Use of attendee list
  • Recognition on event webpage and on-site signage
  • Recognition on UCA and select entity websites
  • 2, Solutions.Delivered (sponsored email)
  • 5-minute remarks at Delegates Council & Clinical Advisory Group meetings
  • Year-round engagement: Attend 2026 Convention Delegates Council + quarterly meetings (thru March 2027)

Presenting

Assembly Sponsorship
$ 25,000
  • 2, Invitations to attend
  • Tabletop display at event reception
  • Access to all networking opportunities during event
  • Use of attendee list
  • Recognition on event webpage and on-site signage
  • Recognition on UCA and select entity websites
  • 1, Solutions.Delivered (sponsored email)
  • 1, 30-day website ad

Partner

Assembly Sponsorship
$ 15,000
  • 1, Invitation to attend
  • Tabletop display at event reception
  • Access to all networking opportunities during event
  • Use of attendee list
  • Recognition on event webpage and on-site signage
  • Recognition on UCA and select entity websites
Contact Us to Sponsor

Past Sponsors

Abbott | Aptitude Medical | bioMerieux | Exdion Health | Experity | HealthTrackRx | hellopatient | HIPPO Education | iClaim | Lumos Diagnostics | Pfizer | Roche | Sekisui Diagnostics | Solv.

Interested in sponsorship?

Be an important contributor and join the cohort driving the future of Urgent Care medicine.

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