Solutions.Webinar
Ads placed first-come, first-served. Subject to UCA Advertising Terms & Cancellation Policy
Deadlines and Submission Requirements
- Must be paid in full, 5 weeks prior to webinar date
- Details must be submitted 4 weeks prior to webinar date
Advertiser is responsible for content, registration and hosting.
Leverage UCA’s audience with promotion sent to 18,800+ Clinicians, Owners, Operators, and General Industry contacts.
Registration: Reported by advertisers, 50 – 150 registrants depending on topic
Lead generation: Owned by advertiser; Registration tracked by advertiser
Specs
- Date is preset with UCA, but time of day, format and content is vendor-created
Vendor Responsibility
- Content creation
- Registration (setup and management)
- Provide to UCA the webinar details (eg. time, summary description, registration link)
- Speakers, content and hosting of webinar on own software
- Presentation preparation, recording and any desired attendee follow up
- Provide to UCA an updated URL of webinar recording for posting to UCA Learning Center
UCA Promotion Responsibility (no action required)
- (2) Emails promoting Solutions.Webinar (1x the week prior, 1x the day of the webinar)
- (1 to 2) mentions in UCAccess issues prior to webinar date
- (1) social post (1x the week prior)
- Posting of Solutions.Webinar recording following the event on the UCA Learning Center
The email promotions sent by UCA about Solutions.Webinar are distributed to 18,800+ and with an open rate of 20%.
We understand the value of lead generation and provide full registration management to the advertiser; so, UCA doesn’t have metrics on registration. Anecdotally others have shared with us registration numbers ranging from 50 to 150 depending on the topic.
From feedback shared, it appears the best topics are those that are more educational or provide data from the field that support best practices; that is, presentations that lean toward providing thought leadership over strictly sales demonstration.
Another tip from previous hosts, we recommend cross-promoting your Solutions.Webinar to your audience, as well; in addition to the promotion UCA provide